Well, That Was Qwik
What Would Be Is No Longer – and that’s a good thing
And we are back to being just Netflix.
After a few months of wacky and idiotic decisions that have cost the online streaming/DVD rental by mail company a lot of value and almost a million subscribers, Netflix is back to being just Netflix.
Back a few weeks ago, Netflix announced they were spinning off their DVD rental service to a separate site called Qwikster. Whatever prompted this split [my guess is the studios and license owners had a small, but significant part in this], it wasn’t the most thought out of decisions. Two webs sites. Two logins. Who came up with this idea?
It seems that this once “can’t do no wrong” company has made a lot of major changes to its business, that personally didn’t need to be made. I’ve already blogged about their price hikes and separation of DVD and streaming subscription plans. But this next misstep is one that’s confusing, to say the least.
There was a saved list at the bottom of the instant queue where movies that were not available could be added, and when they became available, would be added to your instant queue. Well, while this list is still available, it’s not being shown on the Netflix queue. To the average user, it’s gone and appears to be deleted. They did address the decision in an official blog post, but that doesn’t help the subscribers that used that list now that it’s effectively gone.
Turns out that if you do some digging, you will find a web site called Feed Fliks that can show you this list.
The question is: why would Netflix keep this data yet take away the ability to see it on their own site? Baffled is the nicest word I can use here. Fucking with your loyal users is the term I would equate this decision with. While they may have their reasons, it’s just a dumb decision.
So now that they have corrected some of their illogical decisions, can they return to the glory they once knew? Guess we’ll just have to wait and see if they can stabilize their business model – and hopefully without losing more subscribers in the process
Minor clarification: I don’t think you were ever able to add items to the Watch Instantly saved list. Rather, it only contained items that you had previously added to the Watch Instantly queue and were no longer available for streaming.
As I was checking eBook prices for the Steve Jobs biography this morning, I realized that what annoys me much more than the Netflix shenanigans are the eBook shenanigans. I’m tired of not being able to lend out or resell my eBooks. I added the physbook of the biography to my wish list. As I understand it, Amazon now sells more eBooks than physbooks, which doesn’t bode well for any of these issue to be addressed.